Harnessing Data for Practice Growth: Tools and strategies for attracting your best patients
Patients are the foundation of General Practice. Their active engagement and the ability to attract new patients is essential for the continued success of a practice.
In this 1-hour educational session Bryn Tardent-Powell (Cubiko), Lachlan McPherson, and Mick Carney (Heartbeat Digital Marketing) discuss the tools, data and strategies you can implement to attract your ideal patients.
In this session, you’ll learn:
- How to analyse your practice cohort and billings to identify your ideal patients
- Identify under-utilised services
- Using digital marketing tools to attract your best patients
- Understanding the analytics behind improving your patients base