Patient Retention and the Value of Patient Billings
- Chronic Disease Management, Cubiko, Data
- Rob Dickson
- December 10, 2020
Patients are the lifeblood of your practice. To be a healthy practice, you need to retain the patients you’ve got and keep gaining new ones.
You need a certain number of new patients just to replace those who die or move away. If you want your practice to grow, you need to attract even more new people.
Here’s how Cubiko helps you manage new and existing patients. Your patients benefit from good care and your practice benefits from good revenue.
Managing new patients with Cubiko
If you’ve done up your website, run some Facebook ads or improved your signage, then you’re keen to see if it worked. How many new patients did you get last week?
Cubiko shows you that – and hopefully the number will prompt you to do a little happy dance through the waiting room.
But Cubiko shows you more than just the number. You’ll also be able to drill down into your data to see:
- Which doctor saw the most new patients – and whether or not they came back for another visit
- Which day is most popular with new patients – make sure your nurse is rostered on that day
- What percentage of new patients came conventionally or online.
Value and retaining patients with Cubiko
It costs you money to attract new patients so you want to make sure you keep them. The best way to do that is to increase your touch points with them.
With Cubiko, you can see:
- How many new patients turned into regulars who came back for 3 or more appointments
- Whether the doctor who sees the most new patients has a good retention rate – if they don’t, that’s something to talk about, improve or plan around (maybe send new patients to someone more welcoming).
Now, some patients will come to your practice only occasionally, maybe after an injury or to manage an acute infection.
Others, though, will have high health needs, due to age or chronic conditions. You’ll see these patients far more often. And you’re billing them each time. That means these patients are of high financial value to your practice. So, Cubiko helps you learn more about them.
Using past clinic metrics and average billings per patient you can see:
- Which patients came most frequently last year
- Whether they saw a doctor each time
- Their total dollar value to your practice last year
- Their next booked appointment.
Now, the last point is really interesting. If you saw George Brown 34 times last year but he has no further appointments booked, then you should be curious about that. Cubiko shows you his usual doctor so chat to the GP and ask if they know of any reason why George isn’t coming regularly anymore. If nobody knows what’s happened to George, then it’s time to ring him and check in.
With Cubiko you can easily create a list of high-value patients with no upcoming appointments. That’s data you can bring to your next staff meeting.
Managing CDM billings with Cubiko
It costs you money to attract new patients so you want to make sure you keep them. The best way to do that is to increase your touch points with them.
With Cubiko, you can see:
- How many new patients turned into regulars who came back for 3 or more appointments
- Whether the doctor who sees the most new patients has a good retention rate – if they don’t, that’s something to talk about, improve or plan around (maybe send new patients to someone more welcoming).
Now, some patients will come to your practice only occasionally, maybe after an injury or to manage an acute infection.
Others, though, will have high health needs, due to age or chronic conditions. You’ll see these patients far more often. And you’re billing them each time. That means these patients are of high financial value to your practice. So, Cubiko helps you learn more about them.
Using past clinic metrics and average billings per patient you can see:
- Which patients came most frequently last year
- Whether they saw a doctor each time
- Their total dollar value to your practice last year
- Their next booked appointment.
Now, the last point is really interesting. If you saw George Brown 34 times last year but he has no further appointments booked, then you should be curious about that. Cubiko shows you his usual doctor so chat to the GP and ask if they know of any reason why George isn’t coming regularly anymore. If nobody knows what’s happened to George, then it’s time to ring him and check in.
With Cubiko you can easily create a list of high-value patients with no upcoming appointments. That’s data you can bring to your next staff meeting.
Try Cubiko
Cubiko contains many metrics that help you gain and retain patients, bringing stability and growth opportunities to your practice.
If you’d love easy ways of managing patients, then book a demo of Cubiko to see how it could transform your practice.